Contacts and audiences

Audience Integration with Facebook Network

Do you want to better target your advertising campaigns and increase your chances of conversions? To achieve this, Incomaker has introduced the option to share audiences with Facebook (Meta), enabling you to reach specific…

Do you want to better target your advertising campaigns and increase your chances of conversions? To achieve this, Incomaker has introduced the option to share audiences with Facebook (Meta), enabling you to reach specific user groups.
How to do it?
Start by clicking on the “Campaigns” option in the top menu. Then, from the left-hand menu, select either “One-time Campaigns – Audiences for Advertising Networks” or “Automatic Campaigns – Audiences for Advertising Networks.”
Both options have different behaviors:
• One-time Version: The audience is sent once and remains static over time. • Automatic Version: The audience is continuously synchronized with selected advertising networks, which is useful when contacts in your lists change over time.

Click on the Facebook logo. In the “Account” and “Advertising Account” fields, you can switch between accounts as needed.Once your account is selected, enter its name. The selected audience will appear under “Audience in Advertising Network.” You can also choose from existing audiences already available in Facebook. NOTE: Existing audiences will be overwritten. For automatic campaigns, you can set a campaign dispatch time or choose to send it immediately. Once everything is set, proceed to the next step by clicking “Next.”
In the next section, you can select which audiences to upload to Facebook, create new ones, or filter and add specific contacts. If your lists are dynamic and you’re using an automatic campaign, contact synchronization with the audiences will occur regularly.

In the final step, you’ll see a “Summary” screen. Click “Create” to complete the process.
• For the one-time version, the audience will be uploaded, and the campaign will move to the completed campaigns section. • For the automatic version, which continuously synchronizes, the campaign will remain in the “Ongoing” section.

Was this article helpful?